Reports
Browse sample reports to preview Creative Analytics.
Browse sample reports to preview Creative Analytics.
Creative performance summary. Each card shows the current value, period-over-period change, and the previous period baseline.
Spend
Video
Static
Carousel
ROAS
Video
Static
Carousel
CPA
Video
Static
Carousel
CTR
Video
Static
Carousel
CPM
Video
Static
Carousel
Frequency
Video
Static
Carousel
| ROAS Trend | StatusStatus classifies after 14+ days of daily trend history and $1,000+ spend in the selected date range. | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data |
Creative performance summary. Each card shows the current value, period-over-period change, and the previous period baseline.
Spend
Video
Static
Carousel
ROAS
Video
Static
Carousel
CPA
Video
Static
Carousel
CTR
Video
Static
Carousel
CPM
Video
Static
Carousel
Frequency
Video
Static
Carousel
| ROAS Trend | StatusStatus classifies after 14+ days of daily trend history and $1,000+ spend in the selected date range. | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data |
Performance segmented by audience and angle.
Synced just now.
12 creatives in scope. Values compare with the previous period.
Spend
$75K
+3%Video
$27.1K
Static
$24.7K
Carousel
$23.2K
ROAS
4.46x
-1%Video
4.71x
Static
4.10x
Carousel
4.57x
CPA
$12.75
+1%Video
$11.94
Static
$14.62
Carousel
$12.06
CTR
3.37%
+1%Video
3.53%
Static
3.04%
Carousel
3.53%
CPM
$15.98
-2%Video
$15.37
Static
$16.08
Carousel
$16.62
Frequency
1.524
-3%Video
1.438
Static
1.555
Carousel
1.608
Nike - Product Demo Sprint
Nike - Offer Countdown Edit
Nike - Problem / Solution Walkthrough
Nike - Hero Hook Primary
Nike - Guarantee Reminder Close
Nike - Lifestyle Comparison Cut
Nike - Creator Proof Cut
Nike - Review Pull-Quote Reel
| Audience | Formula: 3-second video views / impressions x 100. Video ads only; static/image ads show - because Meta does not report video views. | Formula: ThruPlays / impressions x 100. Video ads only; static/image ads show - because Meta does not report ThruPlays. | ROAS Trend | Hook rate Trend | StatusStatus classifies after 14+ days of daily trend history and $1,000+ spend in the selected date range. | |||
|---|---|---|---|---|---|---|---|---|
$2.9K | 6.80x | Existing customers | 54.60% | 28.10% | Scaling | |||
$9.8K | 6.20x | Agency strategists | 57.80% | 26.40% | Declining | |||
$4.2K | 5.90x | Growth generalists | 59.10% | 31.60% | Scaling | |||
$11.2K | 5.40x | Lean operators | 52.30% | 23.10% | Scaling | |||
$3.4K | 5.30x | Lean operators | 46.20% | 21.80% | Declining | |||
$7K | 4.80x | Agency strategists | 48.40% | 22.70% | Stable | |||
$7.6K | 4.10x | Founder-led brands | 41.70% | 18.20% | Stable | |||
$8.7K | 3.70x | Lean operators | 45.60% | 20.30% | Scaling | |||
$5.5K | 3.30x | Founder-led brands | 38.20% | 15.70% | Stable | |||
$3.6K | 3.20x | Growth generalists | 36.90% | 14.80% | Declining |
